Have you heard of this book?

I’m in the middle of it and have to say it’s great!

I discovered it while watching “The Bear.”

The author, Will Guidara, is describing his experience in the NYC restaurant scene, where among other things, he was a co-owner of Eleven Madison Park.

The idea is to go so above and beyond to delight your customers that it seems unreasonable.

What’s fascinating to me is how relevant his leadership lessons are to any kind of business.

Here are a few tidbits:

“If you don’t create room for the people who work for you to feel seen and heard in a team setting, they’ll never be fully known by the people around them.”

“If adding another element to the experience means you’re going to do everything a little less well, walk it back. Do less, and do it well.”

“Hospitality isn’t a transaction.”

I’m feeling that this idea of unreasonable hospitality has the potential to be transformative for my work.

I look forward to seeing how that evolves over the next few months, and sharing it with you. Stay tuned.

Have a great weekend!